?✨ How to grow your business & make more money in 2021! ✨?

2/6/2021

GROW YOUR BUSINESS & MAKE MORE MONEY IN 2021

✔ You've turned your passion or hobby into a business
✔ Website & social media presence
✔ Sales have been rolling in

... but you know that your sales need to increase.
... your client base needs to expand.
... you're scraping the tip of an ice berg & there is more to achieve.
... but how can you make 2021 the year?

I'm going to share with you tips & tricks I've learned along the way. Things I truly need to be reminded of OFTEN in running my own small business. Sometimes we can get caught up in the day to day hustle and flat out forget the most simple strategies for growth.

♡ Truly connect & interact with your followers. Social media (like Instagram) makes this so easy and FREE to do. I absolutely LOVE following many of our clients - seeing their new creations, hitting business milestones, and perfecting their talents. It's easy to scroll through those square shaped windows on ig and window gaze. And it's not much harder to actually "like" and leave a genuine comment on their post. I am always so encouraged when folks like and comment on our posts, and aim to intentionally do the same. Spread the love generously. Take a solid 10-15 minutes of your day to intentionally interact with your followers/past client base.

♡ The more YOU enjoy your work, the better business is going to be. When you are passionate about something, it will be easy to make the work FUN. Sure, we all know there are aspects of owning a small business that are absolutely no fun at all (like filing taxes or handling hard to please customers). But if you are intentional, most of the work should be joy-filled. As a result, your product is going to be better and the customer experience is going to be awesome.

♡ To be an entrepreneur, you must be able to improvise and make decisions fast. Were you sooooo excited about that new product release, but your client base is just not feeling it at all. Don't be afraid to let something go or move it to the backburner for future revamping. Re-evaluate your top selling items and top reviews. Focus on those things that you know your repeat clients adore.

♡ Piggy backing off the last one ... always try new services/products the most economical way first. So important when testing out a new product. For example, if you are going to launch a new candle scent it is best to have a trusted circle of friends/clients that can sample that scent out for you and are not scared to give you an honest review. Listen to their reviews and do not become defensive. You want to launch products that will create profit for you. You do not want to spends hundreds of dollars of special containers and product labels, only to find out no one purchases that particular scent. It happens to the best of us.

♡ On another note, if you notice one of your products is doing AWESOME in comparison to others and getting lots of attention - invest in it. Back to the candle scent example, let's say your Cinnamon Coffee Cake Candle is flying off the shelves & folks just can't seem to get enough of it. Maybe it's time to invest more into that product - offer it in a variety of containers/sizes. Create some fancier product labels for it. Collaborate with an artist to create a piece of inspired artwork. Have an enamel pin or keychain designed that reads "Cinnamon coffee cake all day, every day." People LOVE stuff like that and it gives you more avenues for profit. Maybe even experiment with making some incense sticks or potpourri with that same scent. You never know how big that single product can be unless you explore all the avenues.

♡ DO NOT underprice your service or product. I repeat this to myself often, as this was a hard lesson for me to learn. It is so exhilarating to see new sales come in. But if those sales are just helping you to break even or worse yet, spiral into debt... than you need to raise your prices. If you're not making money, it's not a real business; it's a hobby. If it's a business, you're making money and are profitable. Triple check and make sure you are adding in alllllllll of the actual costs that go into making your product and definitely charge for the time it takes for you to create that product and do the service. Then build in enough markup to make a true profit on each and every order. This is a game changer and I promise will make owning your own small business a LOT less stressful. Be confident in your products/services and know that there is a client base out there willing to spend the money deserved for your art!

♡♡♡
We are always seeking ways to better serve our amazing tribe of clients! You do amazing things and we want to help your brand *STAND OUT* in all the best ways possible. What types of emails & blog posts would you like to receive from us in 2021? Were the tips above inspiring? What content would be helpful to you? What new products would you like to see this year? How can we better serve you?!

Custom Enamel Pins Manufacturer | Pin Maker | Soft Enamel, Glow in the Dark, Glitter, Epoxy

$209.00 - $370.00

Custom Enamel Pins that can be nearly any shape you'd like. This listing is for 100 quantity. Multiple colors of paint to choose from and we even have fun additions of Glitter, Glow-In-The-Dark Paint, Glossy Epoxy, Screen Printing, and Stamping your Logo or name on the backside. In our experience, we have discovered that an enamel pin with two back posts is best and makes the pin a lot more sturdy. The rubber clasps are also way better than the common butterfly clasps (those just flat out don't hold the pin in place and bend so easily). Going with only one back post and cheap metal butterfly clasps on the back is a rookie mistake that we do not want you to make. 😀 This is why every ShaynaMade Enamel Pin, by default, will come with two posts and rubber clasps. If you are in need of more than 100 quantity, please reach out to us.

❓🙋‍♀️ The Process: Place your order via this listing. After payment, we will provide you with a design form to fill out via email. Then the design process begins and you will soon be holding these custom beauties in your hands. We are happy to answer any questions you may have prior to purchase. If you are a graphic designer that is proficient in Adobe Illustrator we can totally print your files as well. Contact us for a discount.

🐷💸 We launched our Magical Piggy Bank to help our clients get the investment pieces they need to grow their business. Contact us today if you would like to set up a payment plan.

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Vintage Motel Keychains

$215.00 - $800.00

Custom Motel Style Keychains are a fun addition to your marketing materials (1.77" x 3.5"). Choose between single or double sided printing. Many base colors to choose from & the choice of shiny foil: Gold, Silver, Rose Gold, Copper, and Holographic. After payment, we will provide you with a digital proof via email before production; revisions will be available.

We can design them pretty much however you'd like. Please keep in mind that super fine lines and heavy details often don't translate well with this process. Less is more. If you're unsure about your artwork/ideas, please feel free to contact us prior to purchase.

You may split your order between TWO tag colors, for no additional charge as long as the artwork stays the same. 👏🙌

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Custom Metal Keychains

$325.00 - $590.00

Metal keychains that can be fully personalized to your liking. Available with enamel paint colors and also screen printing (for more detailed images, like the lady). Comes with a traditional loop keyring, but we do have other options for that as well - don't hesitate to ask for custom features! We can also add on real glitter, back stamping (your logo or text stamped on the backside), and glow-in-the-dark paint to name a few.

❓🙋‍♀️ The Process: Place your order via this listing. After payment, we will provide you with a design form to fill out via email. Then the design process begins and you will soon be holding your custom metal keychains in your hands. We are happy to answer any questions you may have prior to purchase. If you are a graphic designer that is proficient in Adobe Illustrator we can totally print your files as well. Contact us for a discount.

🐷💸 We launched our Magical Piggy Bank to help our clients get the investment pieces they need to grow their business. Contact us today if you would like to set up a payment plan.

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Die Cut Business Cards | 18pt Silk Business Cards with Flat Metallic Foil | Custom Shaped | Laser-Cut Business Cards

$275.00 - $575.00

These die cut business cards can be pretty much any shape you can think of. There are two sizes to choose from (small or large). Keep in mind that your unique shape will be trimmed from that size. Once you select all the options, you will see the price near the top. Keep in mind that it costs extra if you want foil on both sides, painted edges, etc. You will see the price change reflected at the top of the listing.

🐷💸 We launched our Magical Piggy Bank to help our clients get the investment pieces they need to grow their business. Contact us today if you would like to set up a payment plan.

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Custom Golden Tickets | Custom Event Tickets | Gold Foil, Holographic Foil, and More!

$275.00 - $575.00

Custom golden tickets with shiny foil! These can be trimmed to nearly any ticket shape you'd like and we have over 30 foil colors to choose from. Hot Pink tickets anyone?! Within this listing, there are two sizes to choose from (small or large). Keep in mind that your unique shape will be trimmed from that size. Once you select all the options, you will see the price near the top. Keep in mind that it costs extra if you want foil on both sides, painted edges, etc. You will see the price change reflected at the top of the listing. Variable printing is also available to turn these into some of the most formal and fancy event tickets - please reach out if that is something you are interested in.

🐷💸 We launched our Magical Piggy Bank to help our clients get the investment pieces they need to grow their business. Contact us today if you would like to set up a payment plan.

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Frosted Plastic Business Cards | Transparent | White Ink, Foil, Spot UV Add-ON's Available

$365.00 - $558.00

Frosted business cards printed on our thick plastic stock. Scratch resistant. 😍 All printed colors do fade slightly once printed. The foil areas stand out perfectly though, as they are printed on top of the plastic.

Size: 3.375" x 2.125"
30 mil clear plastic stock (credit card thickness)
Waterproof and Tear-proof
Rounded corners included

🐷💸 We launched our Magical Piggy Bank to help our clients get the investment pieces they need to grow their business. Contact us today if you would like to set up a payment plan.

*Important Note* Any color printed on frosted plastic business cards also holds the opaque image, so all colors will be faded slightly when printed. It is very challenging to depict what the final product will look like before it goes to printing, so there is a slight risk involved. Customers have been overwhelmingly happy with their final business cards.

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Credit Card Business Cards | 30 mil Plastic | Same Thickness as a REAL Credit Card

$300.00 - $585.00

These are printed with full color printing on both sides on our thick 30mil plastic stock. This is the same thickness as a real credit card! 💰💳 They can be any color you'd like. Shiny foil and embossed foil numbers make these irresistible. Choose between a glossy finish or a silk matte finish. As you are making selections, keep in mind that it costs extra if you want foil on both sides, sequential numbers, variable data, etc. You will see the price change reflected at the top of the listing.

🐷💸 We launched our Magical Piggy Bank to help our clients get the investment pieces they need to grow their business. Contact us today if you would like to set up a payment plan.

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Super Thick Business Cards with Foil Edges | 32pt Thick Silk Cards or Suede Cards

$315.00 - $698.00

Super Thick Business Cards designed and printed by ShaynaMade. These are printed onto our 32pt Stock with a silky smooth matte finish or soft-to-the-touch suede finish. By default, they come with full-color printing on both sides and foiled edges. You can also choose to add foil printing to one or both sides of the cards, inner die-cut shapes, spot uv gloss, and more. Due to the nature of applying real foil to the edge of the cards, these are only available with square corners - the edges of the card must be a completely flat surface (no rounding or outer shapes/die-cut allowed). After purchase, we will provide you with a design form to fill out; this is where you will be able to share with us the foil colors you'd like to have on the front and backside of your cards.

🐷💸 We launched our Magical Piggy Bank to help our clients get the investment pieces they need to grow their business. Contact us today if you would like to set up a payment plan.

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Super Thick Business Cards | 32pt Thick Silk Cards

$218.00 - $274.00

Super Thick Business Cards designed and printed by ShaynaMade. These are printed onto our 32pt Stock with a silky smooth matte finish. By default, they come with full-color printing on both sides. You can also choose to add foil printing to one or both sides of the cards, painted edges, spot uv gloss, and more. After purchase, we will provide you with a design form to fill out; this is where you will be able to share with us the foil colors and paint colors you'd like to have on your business cards. We also design and print Super Thick Business Cards with Foil Edges.

🐷💸 We launched our Magical Piggy Bank to help our clients get the investment pieces they need to grow their business. Contact us today if you would like to set up a payment plan.

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